Free Giveaway – My Exact Targeting for selling to Doctors.. Worth Lacs!

Hello awesome people,

Today, I am doing something Crazzzyy..!!

I am giving away for FREE – My exact targeting for one of the ad sets which sold more than 300 tees/hoodies targeted towards Doctor.. No changes done, nothing hidden.

Doctor TShirt Case Study

I have been relaunching this campaign for months and each time its turning out to be profitable. So far I have sold 390 tees and its still going strong. I am confident it can be taken till 1000-2000 tees.

Doctor Case Study Tees

There are lacs of Doctors in India. And the most important thing to sell t-shirts to them is have a proper targeting.

So, if you are finding difficult to make your campaign successful, I am giving away my exact Targeting for FREE which is worth Lacs, since you can just copy it, make a really cool design and sell it to Doctors.

So, here is the exact targeting I am using right now!

Doctor tshirt targeting mydreamstore

And the great thing about this is the Cost of Conversion is also very less. It started with less than Rs 50 per tee and now it has reached to Rs 100.. I will do some optimisation to the ads and reduce it further soon.

Doctor Case Study Ads

So, if you are struggling with targeting. Use the exact targeting I used, use the exact age group I used. Make a really cool design. Initial budget Rs 300. Start a PPE Ad. And done..!

Now there is no excuse to make your campaign successful. Go Take Action.. 😀

And don’t forget to let me know the results…!!

Also, I am planning to send out a weekly newsletter to all my subscribers informing them case studies like this on What is Working on MyDreamStore and how can the targeting I am using so that others can also make their campaigns successful.. 🙂
So, don’t forget to subscribe to the newsletter below!

~ Mubaid

About the author

Mubaid Syed

Entrepreneur, Digital Marketer and Growth Hacker. Founder of 2 successful startups and an Online T-Shirts Brand which sold more than 100,000 t-shirts within 2 years. Love experimenting with new marketing strategies. Love to help others and inspire them to achieve their goals!

11 comments
Ekagarh

Hey Mubaid,

Great Blog! I (fore)see thousands of people following your blog in near future :). Good luck.

Can you do me a favor. Can you let me know how you arrived at this audience. I mean if you can elaborate the steps.

Thanks a ton for your help.

Ekagarh

Reply
    Mubaid Syed

    Thank you so much.. 🙂

    I try to find the websites, blogs, FB pages which only the Doctors would know and no one else.
    That’s the main key to having a successful campaign. Laser Targeting..!

    Reply
Ubaid

and how to find ideas or audience from websites, blogs, FB pages?

Reply
Yuvraj

Mubaid,

Thanks for the freebie. I’m curious to know what your typical CPM or CPE is? Do you use manual bidding or automatic bidding? Do your CPC’s stay high in the beginning and drop down later?

I’m asking because the bid that facebook is suggesting me for the exact targeting you show is close to your cost per conversion. 🙁

I’m not sure if its only for this niche or same for others. I’d love to hear your thoughts.

Reply
    Mubaid Syed

    Hi Yuvraj,

    CPE is usually below Rs 1. Never checked CPM..
    Yes, CPC initially stays low and once you start exhausting audience, it keep increasing.

    I always, always go for Automatic Bidding. Never manual bidding. I let Facebook optimise the cost for me.

    For this campaign, I have never checked or adjusted the bidding. I only look at 1 metric – Is it making sales? If yes, scale it. If no, kill it.. 🙂

    Reply
      Yuvraj

      Huh, I am seeing a CPE suggested by facebook for this exact audience to be 50 Rs. I am not copying this campaign, just wanted to understand the numbers better.

      I’m curious to see how did you get you CPE so low? I am using Power Editor btw. Thanks for taking the time to respond..

      Reply
        Mubaid Syed

        Feel free to copy the exact Targeting, Age and Gender. If it helps, I would be really happy.

        Honestly, I did not check the CPE Bid before starting the ad. Lot of times, FB shows very very high Bid amount, but actual is very less.

        If your design is really good, I would suggest you try the ad for 1-2 days starting with ad budget of Rs 250 and see how the results are.
        Just make sure you keep everything AUTOMATIC, I mean the bid.

        And try only MOBILE placement first.. or Mobile + Desktop

        Reply
          Yuvraj

          I understand. My wife is a doctor that is why the doctor niche intriuged me. I will spend a few hundred on a design and keep bidding automatic and see how it goes.

          Last Question: Do you suggest that I pay based on impressions or engagement? A little more details would be awesome. 🙂

          Reply
Rohit kumar

Hi Mubaid,

Really thank you for this.

Its really helpful.

God bless you brother.

Reply
Sagar Shaw

Sir, If you chose this thing now then few of targeting is not showing in” targeted audiences “but show “ads manager” so should We select them?

Have you targeted male or female because it is not mentioned above?

Can I select 10 interest it will be a problem?

Reply
Sagar Shaw

Sir, If you chose this thing now then few of targeting is not showing in” targeted audiences “but show “ads manager” so should We select them?

Have you targeted male or female because it is not mentioned above?

Reply
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